{"id":10039,"date":"2022-04-25T07:30:29","date_gmt":"2022-04-25T07:30:29","guid":{"rendered":"https:\/\/focus.cbbc.org\/?p=10039"},"modified":"2025-04-23T09:41:37","modified_gmt":"2025-04-23T09:41:37","slug":"how-to-use-wechat-for-e-commerce","status":"publish","type":"post","link":"https:\/\/focus.cbbc.org\/how-to-use-wechat-for-e-commerce\/","title":{"rendered":"How to use WeChat for e-commerce"},"content":{"rendered":"

JD and Tmall may be top of mind when it comes to e-commerce, but don\u2019t neglect WeChat. China\u2019s most popular app gives brands access to hundreds of millions of monthly active users, with simple ways to sell via mini-programs and mobile websites. AppInChina<\/strong> explains how to sell and promote your products via the WeChat ecosystem<\/span><\/h2>\n

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Where can businesses sell on WeChat?<\/h4>\n

Mini-programs and mobile websites are both used to host e-commerce<\/a> stores within WeChat. Both can be accessed from Official Accounts, articles, users sharing to individual or group chats, or by scanning QR codes.<\/p>\n

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WeChat mini-programs for New Balance and KFC<\/em><\/p>\n

Mini-Programs<\/strong><\/h2>\n

WeChat serves as an app store for Mini-Programs, which are apps that function inside of WeChat. This often gives the best experience for users accessing your e-commerce store through WeChat.<\/p>\n

Pros<\/strong>:<\/p>\n