{"id":13270,"date":"2023-11-17T06:30:04","date_gmt":"2023-11-17T06:30:04","guid":{"rendered":"https:\/\/focus.cbbc.org\/?p=13270"},"modified":"2023-11-28T08:11:26","modified_gmt":"2023-11-28T08:11:26","slug":"why-gba-tech-companies-are-investing-in-london","status":"publish","type":"post","link":"https:\/\/focus.cbbc.org\/why-gba-tech-companies-are-investing-in-london\/","title":{"rendered":"Why GBA tech companies should invest in London"},"content":{"rendered":"

Prior to CBBC\u2019s UK-GBA Conference<\/a>, which took place in Shenzhen on 21 November 2023, Tom Pattinson spoke to Janet Coyle CBE of London and Partners<\/strong> about why Chinese tech companies want to invest into London<\/span><\/h2>\n

The hall at London\u2019s Battersea Power Station is packed, full of start-ups, innovators, entrepreneurs, and scale-ups, all eager to absorb insights from the expert panel of tech companies, venture capitalists, investors, and futurists gracing the stage. This was the Future Horizons event, part of the annual Grow Summit presented by London and Partners<\/a>. Speakers included executives from Mastercard, a16Z, Fidelity and other renowned entrepreneurs and business leaders such as Baroness Martha Lane-Fox of Soho, the co-founder of Lastminute.com, and Reid Hoffman, founder of LinkedIn.<\/span><\/p>\n

Organisers London and Partners champion London as a rival to Silicon Valley, positioning it as a global investment hub with a strong emphasis on the tech industry.<\/span><\/p>\n

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Janet Coyle CBE, the organisation\u2019s Managing Director of Business Growth, is heading to China to speak at the upcoming CBBC conference on the Greater Bay Area (GBA). She aims to attract the growing number of Chinese tech companies based in the GBA to invest in London.<\/span><\/p>\n

\u201cThe GBA is by far generating the most opportunity. Fifty to sixty per cent of all our business comes from that area,\u201d Coyle says. \u201cWe identify companies looking to expand into Europe, and we want them to choose London,\u201d she adds. London and Partners is partly funded by the Greater London Authority, with the remaining funds self-sourced through sponsorships and events. Their primary goal is to draw investment into the capital, mostly through foreign direct investment (FDI) and by supporting companies looking to expand into London. They also attract and bid for major international business events and conferences, attract tourism<\/a>, and assist London companies in going global.<\/span><\/p>\n