{"id":3638,"date":"2018-02-20T11:20:19","date_gmt":"2018-02-20T11:20:19","guid":{"rendered":"http:\/\/cbbcfocus.com\/?p=3638"},"modified":"2025-04-23T10:22:15","modified_gmt":"2025-04-23T10:22:15","slug":"cross-cultural-training","status":"publish","type":"post","link":"https:\/\/focus.cbbc.org\/cross-cultural-training\/","title":{"rendered":"Cross cultural training and the importance of globalising local staff"},"content":{"rendered":"

As the emphasis shifts from training ex-pats in how to work in China to training Chinese staff on global practices, Helen Roxburgh<\/strong> discovers that, fundamentally, people aren\u2019t that different<\/h2>\n

\u00a0<\/strong>Cross-cultural training is nothing new in China, but as the nature of the country\u2019s business world evolves, it is becoming more important than ever. Chinese companies have been looking outward and internationalising at a breakneck pace, and many of the old clich\u00e9s of corporate training no longer ring true.<\/p>\n

\u201cThe emphasis for the cross-cultural training industry has changed; for several years we\u2019ve been moving away from the traditional style of ex-pat training, where you tell a British person how to survive and do business in China, and much more into facilitating workshops where teams can understand each other better and work together better,\u201d says Laura Mitchelson, Managing Director for Asia-Pacific at ICUnet.AG. \u201cThe days of the multinational company structure being foreigners on the top and Chinese underneath has gone – there are plenty of very senior Chinese staff and plenty of Europeans working for Chinese bosses.\u201d<\/p>\n

\"Chinese

We\u2019ve been moving away from where you tell a British person how to survive and do business in China to facilitating workshops where teams can understand each other<\/p><\/div>\n

Many of the beliefs held by Westerners entering China \u2013 such as handing over business cards with two hands \u2013 cannot be applied universally in modern business exchanges, where contacts are as likely to scan each other\u2019s WeChat codes as exchange cards. Nevertheless, would be businesses in China do still need to take time to understand how to communicate in China, because beyond the modern fronts of shiny new business districts, there remain many traditional attitudes.<\/p>\n

\u201cOne of the things that\u2019s true about any culture is that while some signs of culture change quite quickly \u2013 the fashions and outward signs of language \u2013 the underlying values like attitudes to hierarchy or risk change much, much more slowly,\u201d says Matthew MacLachlan, Head of Intercultural and Communication Skills at Learnlight. \u201cSo if you learn the underlying values you won\u2019t be thrown if a Chinese person just throws their business card down rather than hands it over with two hands carefully.\u201d<\/p>\n

When the Chinese come to Britain and realise we aren\u2019t all white and we don\u2019t all speak in beautiful middle-class English, it can be a shock for them<\/p><\/blockquote>\n

The cost of poor cultural integration across businesses can be stark \u2013 one estimate says around 30 percent of expat relocations fail in China, at large expense to their employers, while a study from consultancy Aon Hewitt found a third of companies blamed differences in culture for a lack of success after corporate mergers.<\/p>\n

And there can still be serious embarrassment where business relations go wrong. For example, while some international businesses will have corporate policies that do not allow them to accept gifts, the giving and receiving of expensive gifts can still be common practice. One businessman remembers an example where an American executive refused an expensive gift in Hong Kong and ended up costing his company a contract worth tens of millions.<\/p>\n

\u201cGiven the way the world has developed, it\u2019s clear that the majority of British managers who are coming here as ex-pats are in a situation where their Chinese teams understand a lot more about the Western environment than they understand about the Chinese environment,\u201d says Mitchelson. \u201cSo they have to get used to the idea of being on the back foot, and people who are used to talking have to get rapidly used to the idea of listening if they want to be successful.\u201d<\/p>\n

The cross-cultural industry is not just about training Westerners in Chinese practices, but increasingly, Chinese companies are seeking advice on how to thrive in the UK. As these companies go global, their workforce has to grapple with UK business regulations and culture too.<\/p>\n

Business experts report difficulties for Chinese companies abroad getting to grips with practical differences, such as not being able to re-write contracts once they are signed, having to meet hiring and diversity regulations, and understanding rules around controlling shareholder stakes. A complex disciplinary process can take some understanding, including legislation around hiring and firing, as can regulation about asking potential employees about age or plans to start a family. Some media have even reported misunderstandings in which Chinese business leaders have shared hongbaos<\/em> (red envelopes) of cash with government officials to \u2018smooth over\u2019 deals.<\/p>\n

\u201cAs we have stereotypes of the Chinese, so the Chinese have stereotypes of us,\u201d adds MacLachlan. \u201cWhen the Chinese come to Britain and realise we aren\u2019t all white and we don\u2019t all speak in beautiful middle-class English, it can be a shock for them.<\/p>\n

\u201cAnd, although China is generally a culture that communicates indirectly, as Brits we communicate indirectly but in a very different way. We use lots of flowery, additional words when we are being rude or direct. We know, for example, that if someone says \u201cWith the greatest respect\u201d, then they are about to be terribly rude to you.\u201d<\/p>\n

This kind of idiomatic language and indirect culture is even difficult for the increasingly Westernised millennial generation of Chinese, who are more likely to have studied abroad or already worked for international managers. This, says Mitchelson, emphasises the need for cross-cultural trainers to help teams trust each other, and build a corporate environment where colleagues can ask each other questions about their lives and understand each other better.<\/p>\n

A third of companies blamed differences in culture for a lack of success after corporate mergers<\/p><\/blockquote>\n

Stewart Ferguson, who facilitates cross-cultural training for the China-Britain Business Council, says their emphasis has shifted from emphasising the differences of working in China to focusing on the similarities.<\/p>\n

\u201cPeople tell me they are worried about causing offence in China because they\u2019ve read so much about how hard it is to do business in China,\u201d Ferguson says. \u201cI ask them, what are you planning to do in the meeting? Strip naked and run around the room? Or are you going to be an informed professional acting the same as when you do business in other parts of the world? If so, there\u2019s no problem.<\/p>\n

\u201cThe greatest problems are caused by a long-standing perception that China is different \u2013 but what people really mean is that the language is different. After that, fundamentally people are the same everywhere.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"

As the emphasis shifts from training ex-pats in how to work in China to training Chinese staff on global practices, Helen Roxburgh discovers that, fundamentally, people aren\u2019t that different \u00a0Cross-cultural training is nothing new in China, but as the nature of the country\u2019s business world evolves, it is becoming more important than ever. Chinese companies have been looking outward and internationalising at a breakneck pace, and many of the old…<\/p>\n","protected":false},"author":11,"featured_media":3642,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"categories":[204,125],"tags":[553,565,2427,549],"class_list":["post-3638","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-culture","category-education","tag-cross-cultural","tag-globalisation","tag-paywall","tag-training"],"yoast_head":"\nCross cultural training and the importance of globalising local staff - Focus - China Britain Business Council<\/title>\n<meta name=\"description\" content=\"As the emphasis shifts from training expats in how to work in China to training Chinese staff on global practices\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/focus.cbbc.org\/cross-cultural-training\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Cross cultural training and the importance of globalising local staff - 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