{"id":8117,"date":"2021-07-07T07:00:50","date_gmt":"2021-07-07T07:00:50","guid":{"rendered":"https:\/\/focus.cbbc.org\/?p=8117"},"modified":"2025-04-23T09:52:16","modified_gmt":"2025-04-23T09:52:16","slug":"chinas-ageing-population-problem","status":"publish","type":"post","link":"https:\/\/focus.cbbc.org\/chinas-ageing-population-problem\/","title":{"rendered":"Can good design solve China&#8217;s ageing population problem?"},"content":{"rendered":"<h2 class=\"p1\"><span class=\"s1\">As China&#8217;s ageing population becomes more of an issue, products that offer solutions to such problems are becoming a hot topic at events such as the upcoming Design Intelligence Awards \u2014 applications for which close on 9 July <\/span><span class=\"s1\">\u2014 writes Robynne Tindall<\/span><\/h2>\n<p class=\"p1\"><span class=\"s1\">The results of China\u2019s 2020 <a href=\"https:\/\/focus.cbbc.org\/2020-china-census-reports-slowing-population-growth\/\" target=\"_blank\" rel=\"noopener\">census<\/a> showed that the population is ageing rapidly. There are now 264 million people over the age of 65 in China, accounting for 13.5% of the 1.4 billion population, an increase of 4.6% from the 2010 census. While the share of older people in the population is still lower than in neighbouring countries like Japan and South Korea, the pace of ageing in China is likely to continue to accelerate over the next two to three decades.<\/span><\/p>\n<p><a href=\"\/lp-cta-general\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" class=\"aligncenter wp-image-7247 size-full\" src=\"https:\/\/focus.cbbc.org\/wp-content\/uploads\/2021\/03\/lp-general.png\" alt=\"launchpad CBBC\" width=\"4680\" height=\"786\" srcset=\"https:\/\/focus.cbbc.org\/wp-content\/uploads\/2021\/03\/lp-general.png 4680w, https:\/\/focus.cbbc.org\/wp-content\/uploads\/2021\/03\/lp-general-300x50.png 300w, https:\/\/focus.cbbc.org\/wp-content\/uploads\/2021\/03\/lp-general-1024x172.png 1024w, https:\/\/focus.cbbc.org\/wp-content\/uploads\/2021\/03\/lp-general-768x129.png 768w, https:\/\/focus.cbbc.org\/wp-content\/uploads\/2021\/03\/lp-general-1536x258.png 1536w, https:\/\/focus.cbbc.org\/wp-content\/uploads\/2021\/03\/lp-general-2048x344.png 2048w, https:\/\/focus.cbbc.org\/wp-content\/uploads\/2021\/03\/lp-general-1920x322.png 1920w, https:\/\/focus.cbbc.org\/wp-content\/uploads\/2021\/03\/lp-general-1170x197.png 1170w, https:\/\/focus.cbbc.org\/wp-content\/uploads\/2021\/03\/lp-general-585x98.png 585w\" sizes=\"(max-width: 4680px) 100vw, 4680px\" \/><\/a><\/p>\n<p class=\"p1\"><span class=\"s1\">This problem is not unique to China, and it creates a growing challenge for governments, both in terms of how to maintain a sustainable working-age population and how to care for the growing number of older adults. In 2020, China\u2019s Social Security Administration predicted that its pension fund could be depleted by as early as 2035 unless remedial measures were taken, and there is also a lack of nursing home provision, especially at the more affordable end of the spectrum. According to a 2019 China Daily article, only 3% of Shanghai\u2019s elderly population lives in a nursing home, with 90% living at home. However, as the post-<a href=\"https:\/\/focus.cbbc.org\/china-to-allow-couples-to-have-three-children\/\" target=\"_blank\" rel=\"noopener\">one child policy<\/a> generations mature, there are fewer family members available to look after older people at home.<\/span><\/p>\n<blockquote><p><span class=\"s1\"> Douyin, the Chinese version of TikTok, recently announced that it is recruiting a group of people over the age of 60 to advise on how to make its app more accessible and appealing to older people<\/span><\/p><\/blockquote>\n<p class=\"p1\"><span class=\"s1\">Companies from a wide range of sectors are coming up with hardware and software solutions to address these problems. The Healthy Ageing Challenge, one of UK Research and Innovation organisation\u2019s projects, is investing up to \u00a398 million in healthy ageing, and has identified seven themes that offer the greatest potential to stimulate innovation in the pursuit of longer, healthier lives: <\/span><\/p>\n<ul>\n<li class=\"p1\"><span class=\"s1\">Sustaining physical activity <\/span><\/li>\n<li class=\"p1\"><span class=\"s1\">Maintaining health at work<\/span><\/li>\n<li class=\"p1\"><span class=\"s1\">Designing for age-friendly homes<\/span><\/li>\n<li class=\"p1\"><span class=\"s1\">Managing the common complaints of ageing<\/span><\/li>\n<li class=\"p1\"><span class=\"s1\">Living well with cognitive impairment<\/span><\/li>\n<li class=\"p1\"><span class=\"s1\">Supporting social connections<\/span><\/li>\n<li class=\"p1\"><span class=\"s1\">Creating healthy and active places.<\/span><\/li>\n<\/ul>\n<div style=\"clear:both; margin-top:2em; margin-bottom:2em;\"><a href=\"https:\/\/focus.cbbc.org\/what-is-tiktok-who-owns-it\/\" target=\"_self\" rel=\"dofollow\" class=\"u85c5cd4871ac4d4c5844ce3926a4fb2d\"><style> .u85c5cd4871ac4d4c5844ce3926a4fb2d { padding:0px; margin: 0; padding-top:1em!important; padding-bottom:1em!important; width:100%; display: block; font-weight:bold; background-color:#eaeaea; border:0!important; border-left:4px solid #E74C3C!important; box-shadow: 0 1px 2px rgba(0, 0, 0, 0.17); -moz-box-shadow: 0 1px 2px rgba(0, 0, 0, 0.17); -o-box-shadow: 0 1px 2px rgba(0, 0, 0, 0.17); -webkit-box-shadow: 0 1px 2px rgba(0, 0, 0, 0.17); text-decoration:none; } .u85c5cd4871ac4d4c5844ce3926a4fb2d:active, .u85c5cd4871ac4d4c5844ce3926a4fb2d:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; text-decoration:none; } .u85c5cd4871ac4d4c5844ce3926a4fb2d { transition: background-color 250ms; webkit-transition: background-color 250ms; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; } .u85c5cd4871ac4d4c5844ce3926a4fb2d .ctaText { font-weight:bold; color:#E74C3C; text-decoration:none; font-size: 16px; } .u85c5cd4871ac4d4c5844ce3926a4fb2d .postTitle { color:#000000; text-decoration: underline!important; font-size: 16px; } .u85c5cd4871ac4d4c5844ce3926a4fb2d:hover .postTitle { text-decoration: underline!important; } <\/style><div style=\"padding-left:1em; padding-right:1em;\"><span class=\"ctaText\">Read Also<\/span>&nbsp; <span class=\"postTitle\">What is Tiktok? Who owns it, and is it getting banned?<\/span><\/div><\/a><\/div>\n<p class=\"p1\"><span class=\"s1\">In many cases, the best innovations start much earlier than retirement age. For Helen Crampin, the Investment and Technology Innovation Lead at Healthy Ageing, the key is trying to create a long-term sea change rather than short term fixes. \u201cAt the centre of what we\u2019re trying to do is help people age better, so not even have to go to hospital or into social care\u2026 We don\u2019t just aim our products at the elderly, we\u2019re aiming our products at [people in their] 40s and 50s, making people think about the way they\u2019re living,\u201d she said.<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">As a country that has only started to combat its ageing population more recently, China has a leg up in terms of designing products for older users from the ground up. Another area where UK businesses can learn from China is digital inclusion. The proportion of internet users in China aged 50 or above increased from 17% in March 2020 to 27% by the end of 2020, and many older people are using smartphones for everything from mobile payment to entertainment, particularly in urban areas. <a href=\"https:\/\/focus.cbbc.org\/douyin-dethroning-wechat\/\" target=\"_blank\" rel=\"noopener\">Douyin<\/a>, the Chinese version of TikTok, recently announced that it is recruiting a group of people over the age of 60 to advise on how to make its app more accessible and appealing to older people.<\/span><\/p>\n<div style=\"clear:both; margin-top:2em; margin-bottom:2em;\"><a href=\"https:\/\/focus.cbbc.org\/changing-roles-of-women-in-china\/\" target=\"_self\" rel=\"dofollow\" class=\"u493bca75cef25e9d43570aeacdffa600\"><style> .u493bca75cef25e9d43570aeacdffa600 { padding:0px; margin: 0; padding-top:1em!important; padding-bottom:1em!important; width:100%; display: block; font-weight:bold; background-color:#eaeaea; border:0!important; border-left:4px solid #E74C3C!important; box-shadow: 0 1px 2px rgba(0, 0, 0, 0.17); -moz-box-shadow: 0 1px 2px rgba(0, 0, 0, 0.17); -o-box-shadow: 0 1px 2px rgba(0, 0, 0, 0.17); -webkit-box-shadow: 0 1px 2px rgba(0, 0, 0, 0.17); text-decoration:none; } .u493bca75cef25e9d43570aeacdffa600:active, .u493bca75cef25e9d43570aeacdffa600:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; text-decoration:none; } .u493bca75cef25e9d43570aeacdffa600 { transition: background-color 250ms; webkit-transition: background-color 250ms; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; } .u493bca75cef25e9d43570aeacdffa600 .ctaText { font-weight:bold; color:#E74C3C; text-decoration:none; font-size: 16px; } .u493bca75cef25e9d43570aeacdffa600 .postTitle { color:#000000; text-decoration: underline!important; font-size: 16px; } .u493bca75cef25e9d43570aeacdffa600:hover .postTitle { text-decoration: underline!important; } <\/style><div style=\"padding-left:1em; padding-right:1em;\"><span class=\"ctaText\">Read Also<\/span>&nbsp; <span class=\"postTitle\">The changing roles of women in China: why you should care<\/span><\/div><\/a><\/div>\n<p class=\"p1\"><span class=\"s1\">As a judge in this year\u2019s <a href=\"https:\/\/focus.cbbc.org\/the-design-intelligence-awards-2021\/\" target=\"_blank\" rel=\"noopener\">Design Intelligence Awards<\/a> (DIA), Crampin believes that design plays an indispensable role in creating products and services that older people can and will actually use. \u201cDesign should come at the stage of ideation\u2026 you should be thinking about your end-user when the idea is sparked,\u201d she says. In actuality, many software platforms that have a use elsewhere are being retroactively applied to ageing, \u201cbut the design for ageing hasn\u2019t happened until that product is nearly fully formed.\u201d<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">Offering advice to this year\u2019s <a href=\"https:\/\/focus.cbbc.org\/how-to-succeed-in-design-intelligence-awards\/\" target=\"_blank\" rel=\"noopener\">DIA applicants<\/a>,\u00a0 Crampin\u00a0draws on her experience working on investor partnerships as part of the Healthy Ageing Challenge. Many social enterprises find it hard to access early-stage funding because commercial investors want to see a two to three-year exit strategy, which is not always possible for solutions that are targeting long-term change. She suggests that companies applying to the DIA that face this issue consider both the short and long-term strategies for their products, as well as how to highlight other attractive aspects of their company, such as their founder and leadership team.\u00a0 \u00a0<\/span><\/p>\n<h4 style=\"text-align: center;\"><a href=\"https:\/\/en.di-award.org\/\" target=\"_blank\" rel=\"noopener\"><strong>Visit this link to apply for the Design Intelligence Awards\u00a0<span class=\"s1\">\u2014 the entry deadline for UK applicants is 9 July<\/span><\/strong><\/a><\/h4>\n<p><a href=\"\/lp-cta-membership1\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" class=\"aligncenter wp-image-7248 size-full\" src=\"https:\/\/focus.cbbc.org\/wp-content\/uploads\/2021\/03\/lp-membership1.png\" alt=\"\" width=\"4680\" height=\"786\" srcset=\"https:\/\/focus.cbbc.org\/wp-content\/uploads\/2021\/03\/lp-membership1.png 4680w, https:\/\/focus.cbbc.org\/wp-content\/uploads\/2021\/03\/lp-membership1-300x50.png 300w, https:\/\/focus.cbbc.org\/wp-content\/uploads\/2021\/03\/lp-membership1-1024x172.png 1024w, https:\/\/focus.cbbc.org\/wp-content\/uploads\/2021\/03\/lp-membership1-768x129.png 768w, https:\/\/focus.cbbc.org\/wp-content\/uploads\/2021\/03\/lp-membership1-1536x258.png 1536w, https:\/\/focus.cbbc.org\/wp-content\/uploads\/2021\/03\/lp-membership1-2048x344.png 2048w, https:\/\/focus.cbbc.org\/wp-content\/uploads\/2021\/03\/lp-membership1-1920x322.png 1920w, https:\/\/focus.cbbc.org\/wp-content\/uploads\/2021\/03\/lp-membership1-1170x197.png 1170w, https:\/\/focus.cbbc.org\/wp-content\/uploads\/2021\/03\/lp-membership1-585x98.png 585w\" sizes=\"(max-width: 4680px) 100vw, 4680px\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>As China&#8217;s ageing population becomes more of an issue, products that offer solutions to such problems are becoming a hot topic at events such as the upcoming Design Intelligence Awards \u2014 applications for which close on 9 July \u2014 writes Robynne Tindall The results of China\u2019s 2020 census showed that the population is ageing rapidly. There are now 264 million people over the age of 65 in China, accounting for&hellip;<\/p>\n","protected":false},"author":38,"featured_media":8123,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"categories":[130],"tags":[2114,233,230,2427],"class_list":["post-8117","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-healthcare","tag-ageing","tag-design","tag-innovation","tag-paywall"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Can good design solve China&#039;s ageing population problem? - Focus - China Britain Business Council<\/title>\n<meta name=\"description\" content=\"Products that offer solutions to China&#039;s ageing population issue are a hot topic at the Design Intelligence Awards \u2013 have you entered yet?\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/focus.cbbc.org\/chinas-ageing-population-problem\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Can good design solve China&#039;s ageing population problem? - Focus - China Britain Business Council\" \/>\n<meta property=\"og:description\" content=\"Products that offer solutions to China&#039;s ageing population issue are a hot topic at the Design Intelligence Awards \u2013 have you entered yet?\" \/>\n<meta property=\"og:url\" content=\"https:\/\/focus.cbbc.org\/chinas-ageing-population-problem\/\" \/>\n<meta property=\"og:site_name\" content=\"Focus - China Britain Business Council\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/chinabritainbusinesscouncil\" \/>\n<meta property=\"article:published_time\" content=\"2021-07-07T07:00:50+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-04-23T09:52:16+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/focus.cbbc.org\/wp-content\/uploads\/2021\/07\/shutterstock_1199940151.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"564\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Elinor Greenhouse\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@ChinaBritain\" \/>\n<meta name=\"twitter:site\" content=\"@ChinaBritain\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Elinor Greenhouse\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/focus.cbbc.org\/chinas-ageing-population-problem\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/focus.cbbc.org\/chinas-ageing-population-problem\/\"},\"author\":{\"name\":\"Elinor Greenhouse\",\"@id\":\"https:\/\/focus.cbbc.org\/#\/schema\/person\/e9467e4f57bfab6faebe36d3d318fc19\"},\"headline\":\"Can good design solve China&#8217;s ageing population problem?\",\"datePublished\":\"2021-07-07T07:00:50+00:00\",\"dateModified\":\"2025-04-23T09:52:16+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/focus.cbbc.org\/chinas-ageing-population-problem\/\"},\"wordCount\":815,\"publisher\":{\"@id\":\"https:\/\/focus.cbbc.org\/#organization\"},\"image\":{\"@id\":\"https:\/\/focus.cbbc.org\/chinas-ageing-population-problem\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/focus.cbbc.org\/wp-content\/uploads\/2021\/07\/shutterstock_1199940151.jpg\",\"keywords\":[\"ageing\",\"design\",\"innovation\",\"Paywall\"],\"articleSection\":[\"Healthcare\"],\"inLanguage\":\"en-GB\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/focus.cbbc.org\/chinas-ageing-population-problem\/\",\"url\":\"https:\/\/focus.cbbc.org\/chinas-ageing-population-problem\/\",\"name\":\"Can good design solve China's ageing population problem? - Focus - China Britain Business Council\",\"isPartOf\":{\"@id\":\"https:\/\/focus.cbbc.org\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/focus.cbbc.org\/chinas-ageing-population-problem\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/focus.cbbc.org\/chinas-ageing-population-problem\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/focus.cbbc.org\/wp-content\/uploads\/2021\/07\/shutterstock_1199940151.jpg\",\"datePublished\":\"2021-07-07T07:00:50+00:00\",\"dateModified\":\"2025-04-23T09:52:16+00:00\",\"description\":\"Products that offer solutions to China's ageing population issue are a hot topic at the Design Intelligence Awards \u2013 have you entered yet?\",\"breadcrumb\":{\"@id\":\"https:\/\/focus.cbbc.org\/chinas-ageing-population-problem\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/focus.cbbc.org\/chinas-ageing-population-problem\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/focus.cbbc.org\/chinas-ageing-population-problem\/#primaryimage\",\"url\":\"https:\/\/focus.cbbc.org\/wp-content\/uploads\/2021\/07\/shutterstock_1199940151.jpg\",\"contentUrl\":\"https:\/\/focus.cbbc.org\/wp-content\/uploads\/2021\/07\/shutterstock_1199940151.jpg\",\"width\":1000,\"height\":564},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/focus.cbbc.org\/chinas-ageing-population-problem\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/focus.cbbc.org\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Can good design solve China&#8217;s ageing population problem?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/focus.cbbc.org\/#website\",\"url\":\"https:\/\/focus.cbbc.org\/\",\"name\":\"CHINA-BRITAIN BUSINESS FOCUS\",\"description\":\"FOCUS is the content arm of The China-Britain Business Council\",\"publisher\":{\"@id\":\"https:\/\/focus.cbbc.org\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/focus.cbbc.org\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/focus.cbbc.org\/#organization\",\"name\":\"CBBC\",\"url\":\"https:\/\/focus.cbbc.org\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/focus.cbbc.org\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/focus.cbbc.org\/wp-content\/uploads\/2020\/05\/Asset-1.svg\",\"contentUrl\":\"https:\/\/focus.cbbc.org\/wp-content\/uploads\/2020\/05\/Asset-1.svg\",\"width\":1,\"height\":1,\"caption\":\"CBBC\"},\"image\":{\"@id\":\"https:\/\/focus.cbbc.org\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/chinabritainbusinesscouncil\",\"https:\/\/x.com\/ChinaBritain\",\"https:\/\/www.linkedin.com\/company\/china-britain-business-council\/\",\"https:\/\/en.wikipedia.org\/wiki\/China\u2013Britain_Business_Council\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/focus.cbbc.org\/#\/schema\/person\/e9467e4f57bfab6faebe36d3d318fc19\",\"name\":\"Elinor Greenhouse\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/focus.cbbc.org\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/focus.cbbc.org\/wp-content\/uploads\/2024\/07\/cropped-Elinor-Headshot-96x96.jpg\",\"contentUrl\":\"https:\/\/focus.cbbc.org\/wp-content\/uploads\/2024\/07\/cropped-Elinor-Headshot-96x96.jpg\",\"caption\":\"Elinor Greenhouse\"},\"description\":\"Elinor Greenhouse is CBBC's sector lead for tech &amp; innovation, healthcare &amp; life sciences. For more information and to discuss your strategy in China\u2019s knowledge economy contact Elinor at Elinor.Greenhouse@cbbc.org.\",\"url\":\"https:\/\/focus.cbbc.org\/author\/elinor-greenhouse\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Can good design solve China's ageing population problem? - Focus - China Britain Business Council","description":"Products that offer solutions to China's ageing population issue are a hot topic at the Design Intelligence Awards \u2013 have you entered yet?","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/focus.cbbc.org\/chinas-ageing-population-problem\/","og_locale":"en_GB","og_type":"article","og_title":"Can good design solve China's ageing population problem? - Focus - China Britain Business Council","og_description":"Products that offer solutions to China's ageing population issue are a hot topic at the Design Intelligence Awards \u2013 have you entered yet?","og_url":"https:\/\/focus.cbbc.org\/chinas-ageing-population-problem\/","og_site_name":"Focus - China Britain Business Council","article_publisher":"https:\/\/www.facebook.com\/chinabritainbusinesscouncil","article_published_time":"2021-07-07T07:00:50+00:00","article_modified_time":"2025-04-23T09:52:16+00:00","og_image":[{"width":1000,"height":564,"url":"https:\/\/focus.cbbc.org\/wp-content\/uploads\/2021\/07\/shutterstock_1199940151.jpg","type":"image\/jpeg"}],"author":"Elinor Greenhouse","twitter_card":"summary_large_image","twitter_creator":"@ChinaBritain","twitter_site":"@ChinaBritain","twitter_misc":{"Written by":"Elinor Greenhouse","Estimated reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/focus.cbbc.org\/chinas-ageing-population-problem\/#article","isPartOf":{"@id":"https:\/\/focus.cbbc.org\/chinas-ageing-population-problem\/"},"author":{"name":"Elinor Greenhouse","@id":"https:\/\/focus.cbbc.org\/#\/schema\/person\/e9467e4f57bfab6faebe36d3d318fc19"},"headline":"Can good design solve China&#8217;s ageing population problem?","datePublished":"2021-07-07T07:00:50+00:00","dateModified":"2025-04-23T09:52:16+00:00","mainEntityOfPage":{"@id":"https:\/\/focus.cbbc.org\/chinas-ageing-population-problem\/"},"wordCount":815,"publisher":{"@id":"https:\/\/focus.cbbc.org\/#organization"},"image":{"@id":"https:\/\/focus.cbbc.org\/chinas-ageing-population-problem\/#primaryimage"},"thumbnailUrl":"https:\/\/focus.cbbc.org\/wp-content\/uploads\/2021\/07\/shutterstock_1199940151.jpg","keywords":["ageing","design","innovation","Paywall"],"articleSection":["Healthcare"],"inLanguage":"en-GB"},{"@type":"WebPage","@id":"https:\/\/focus.cbbc.org\/chinas-ageing-population-problem\/","url":"https:\/\/focus.cbbc.org\/chinas-ageing-population-problem\/","name":"Can good design solve China's ageing population problem? - Focus - China Britain Business Council","isPartOf":{"@id":"https:\/\/focus.cbbc.org\/#website"},"primaryImageOfPage":{"@id":"https:\/\/focus.cbbc.org\/chinas-ageing-population-problem\/#primaryimage"},"image":{"@id":"https:\/\/focus.cbbc.org\/chinas-ageing-population-problem\/#primaryimage"},"thumbnailUrl":"https:\/\/focus.cbbc.org\/wp-content\/uploads\/2021\/07\/shutterstock_1199940151.jpg","datePublished":"2021-07-07T07:00:50+00:00","dateModified":"2025-04-23T09:52:16+00:00","description":"Products that offer solutions to China's ageing population issue are a hot topic at the Design Intelligence Awards \u2013 have you entered yet?","breadcrumb":{"@id":"https:\/\/focus.cbbc.org\/chinas-ageing-population-problem\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/focus.cbbc.org\/chinas-ageing-population-problem\/"]}]},{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/focus.cbbc.org\/chinas-ageing-population-problem\/#primaryimage","url":"https:\/\/focus.cbbc.org\/wp-content\/uploads\/2021\/07\/shutterstock_1199940151.jpg","contentUrl":"https:\/\/focus.cbbc.org\/wp-content\/uploads\/2021\/07\/shutterstock_1199940151.jpg","width":1000,"height":564},{"@type":"BreadcrumbList","@id":"https:\/\/focus.cbbc.org\/chinas-ageing-population-problem\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/focus.cbbc.org\/"},{"@type":"ListItem","position":2,"name":"Can good design solve China&#8217;s ageing population problem?"}]},{"@type":"WebSite","@id":"https:\/\/focus.cbbc.org\/#website","url":"https:\/\/focus.cbbc.org\/","name":"CHINA-BRITAIN BUSINESS FOCUS","description":"FOCUS is the content arm of The China-Britain Business Council","publisher":{"@id":"https:\/\/focus.cbbc.org\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/focus.cbbc.org\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"},{"@type":"Organization","@id":"https:\/\/focus.cbbc.org\/#organization","name":"CBBC","url":"https:\/\/focus.cbbc.org\/","logo":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/focus.cbbc.org\/#\/schema\/logo\/image\/","url":"https:\/\/focus.cbbc.org\/wp-content\/uploads\/2020\/05\/Asset-1.svg","contentUrl":"https:\/\/focus.cbbc.org\/wp-content\/uploads\/2020\/05\/Asset-1.svg","width":1,"height":1,"caption":"CBBC"},"image":{"@id":"https:\/\/focus.cbbc.org\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/chinabritainbusinesscouncil","https:\/\/x.com\/ChinaBritain","https:\/\/www.linkedin.com\/company\/china-britain-business-council\/","https:\/\/en.wikipedia.org\/wiki\/China\u2013Britain_Business_Council"]},{"@type":"Person","@id":"https:\/\/focus.cbbc.org\/#\/schema\/person\/e9467e4f57bfab6faebe36d3d318fc19","name":"Elinor Greenhouse","image":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/focus.cbbc.org\/#\/schema\/person\/image\/","url":"https:\/\/focus.cbbc.org\/wp-content\/uploads\/2024\/07\/cropped-Elinor-Headshot-96x96.jpg","contentUrl":"https:\/\/focus.cbbc.org\/wp-content\/uploads\/2024\/07\/cropped-Elinor-Headshot-96x96.jpg","caption":"Elinor Greenhouse"},"description":"Elinor Greenhouse is CBBC's sector lead for tech &amp; innovation, healthcare &amp; life sciences. For more information and to discuss your strategy in China\u2019s knowledge economy contact Elinor at Elinor.Greenhouse@cbbc.org.","url":"https:\/\/focus.cbbc.org\/author\/elinor-greenhouse\/"}]}},"_links":{"self":[{"href":"https:\/\/focus.cbbc.org\/wp-json\/wp\/v2\/posts\/8117","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/focus.cbbc.org\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/focus.cbbc.org\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/focus.cbbc.org\/wp-json\/wp\/v2\/users\/38"}],"replies":[{"embeddable":true,"href":"https:\/\/focus.cbbc.org\/wp-json\/wp\/v2\/comments?post=8117"}],"version-history":[{"count":1,"href":"https:\/\/focus.cbbc.org\/wp-json\/wp\/v2\/posts\/8117\/revisions"}],"predecessor-version":[{"id":9076,"href":"https:\/\/focus.cbbc.org\/wp-json\/wp\/v2\/posts\/8117\/revisions\/9076"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/focus.cbbc.org\/wp-json\/wp\/v2\/media\/8123"}],"wp:attachment":[{"href":"https:\/\/focus.cbbc.org\/wp-json\/wp\/v2\/media?parent=8117"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/focus.cbbc.org\/wp-json\/wp\/v2\/categories?post=8117"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/focus.cbbc.org\/wp-json\/wp\/v2\/tags?post=8117"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}